Independent and unbiased review of Expandi. My aim is to provide a focused and comprehensive analysis, free from any external influences, to help you make an informed decision.

Looking for an effective and safe way to enhance your LinkedIn prospecting and automate your campaigns?
Meet Expandi.io, the innovative tool that will revolutionize your approach to LinkedIn prospecting.

What is Expandi.io?

Expandi.io is a LinkedIn automation tool that enables you to outreach leads most safely using an omnichannel approach.

Expandi.io aims to streamline the process of reaching out to potential clients, automating tasks, and tracking results.

Its main functionalities include:

– Automated Campaigns: Almost no manual intervention. All conditions: on login, on open, on click, on signing up…

– Audience Targeting: Pinpoint the exact demographic you want to reach.

– Performance Analytics: Track the success of your campaigns with detailed metrics and insights.

– LinkedIn event capabilities: Include inviting your network to join your event, messaging anyone who has attended the event you are hosting…

Who is Expandi.io designed for?

Expandi.io is primarily designed for marketers, sales professionals, and businesses looking to leverage LinkedIn for lead generation and engagement.

Whether you’re a freelancer, a small business owner, or part of a large corporation, Expandi.io can be a valuable tool to enhance your online outreach.

What can you do with Expandi.io?

Supercharge Outreach

Expandi.io enhances your LinkedIn outreach and engagement strategies.

Versatility

It’s a tool that allows for the automation and optimization of LinkedIn campaigns.

Targeting Precision

Expandi.io lets you target specific demographics accurately.

Automated Campaigns

Set up campaigns that run automatically, ensuring consistent engagement.

Sophisticated Audience Targeting

Ensures your messages reach the right audience at the optimal time.

Comprehensive Analytics

Provides insights into campaign performance, aiding in strategy refinement.

Boost Brand Awareness

Ideal for those aiming to increase their brand’s visibility on LinkedIn .

Lead Generation

Helps in attracting potential clients or customers.

Foster Relationships

Aids in building and maintaining customer relationships.

Efficiency and Effectiveness

Designed to make LinkedIn efforts both efficient and impactful.

What can’t you do with Expandi.io?

Content Creation

Expandi.io automates and optimizes outreach, but it doesn’t create content for you. You’ll still need to craft your messages, posts, and campaigns.

Platform Independence

Expandi’s functionality is dependent on the policies and APIs of social media platforms. If these platforms change their rules or restrict access, Expandi’s features might be limited or affected.

Guaranteed Results

While Expandi.io can enhance your outreach, it can’t guarantee conversions or sales. The success of campaigns still largely depends on the quality of your content and the relevance of your audience targeting.

Full Social Media Management

Expandi.io is primarily focused on outreach and engagement. It doesn’t offer comprehensive social media management features like scheduling posts across multiple platforms, handling customer service inquiries, or monitoring brand mentions in real-time.

Bypassing Platform Restrictions

Expandi.io operates within the guidelines set by social media platforms. It can’t bypass limits set by these platforms, such as the number of connection requests or messages sent per day.

Offline Marketing

Expandi.io is a digital tool focused on online social media platforms. It doesn’t assist with offline marketing efforts like print advertising, event promotions, or direct mail campaigns.

Getting Started with Expandi.io

Step 1: Once the registration form is filled out and the onboarding questionnaire is complete, we arrive on a page that invites us to connect our Linkedin account.

To do this, Expandi.io offers two methods:

• Through their Chrome extension.
• Or by providing your email and LinkedIn password.

Step 2: Expandi.io invites you to select your country for a connection close to your location.

Step 3: Expandi.io invites you to provide your bank details to start your free trial.

Once the payment is made, Expandi.io begins to connect and sync your LinkedIn account.

Creating your first campaign:
Once the connection with the LinkedIn account is established, Expandi.io suggests creating a first campaign in a rather intuitive way.

First, we start by giving information about our Ideal Customer

Then we import prospects into the campaign

Finally, the time comes to create our sequence.

We are opting for a “Connector” campaign, which involves automatically contacting our 2nd and 3rd level connections with a personalized invitation and follow-ups.

We then arrive at the customization screen for our campaign.

Here we can customize the different messages that will be sent at different stages.
By default, our campaign includes an invitation, a first message, and 3 follow-ups.

We then arrive at the final step which is to select the prospects that we want to target from those we previously imported.

Before starting the Expandi.io campaign, they suggest we choose our time zone and the days we want to automate our LinkedIn account.

Once the onboarding is complete, we finally discover the Expandi.io dashboard.

Pros of Expandi.io

User-Friendly Interface:

Easy to navigate and set up campaigns.

Advanced Targeting:

Reach the right audience every time.

Security and Compliance with LinkedIn

Expandi.io ensures optimal security for your LinkedIn account, standing out by using advanced techniques to prevent restrictions and blocks.

The platform offers features such as automatic warm-up of your account, the ability to choose your home country or location, and the incorporation of random delays between actions.

It strictly adheres to LinkedIn’s rules and best practices, by limiting the connection requests and messages per day to avoid any perception of spam.

Comprehensive Analytics:

Understand your campaign performance at a glance.

Scalability:

Suitable for both small and large-scale operations.

Already tested Templates

Cons of Expandi.io

Learning Curve:

Might take some time for complete beginners to get accustomed to.

Price Point:

Might be on the higher side for small businesses or individuals.

Dependency on Social Platforms:

As with all automation tools, there’s always a risk of platforms changing their policies.

Integrations available with Expandi.io

Expandi seamlessly integrates with a range of third-party tools including CRM systems, email marketing platforms, and analytics tools. Some notable integrations are:

– Salesforce

– HubSpot

– Google Analytics

– Hyperise and more

Pricing details for Expandi.io

There is a 7-day free trial with a 20% annually discount

– Business Plan: Designed for businesses, includes advanced targeting and analytics.

– Custom Plan (Agency): Custom solutions for large corporations with dedicated support.

Frequently Asked Questions (FAQ)

Is Expandi.io safe to use?

Yes, Expandi.io prioritizes user safety and complies with all social media platform guidelines.

Can I try Expandi.io before purchasing?

Yes, they offer a 7-day free trial for new users.

User feedback on Expandi.io

TrustPilot Reviews

Capterra Reviews

The worst Reviews I have found

“The documentation seems fine at the first glance, but when you start to really use the tool and its features, you will learn that a lot of details are not described.“

“If you pay in full for the subscription and you stop it mid-billing period to avoid automatic payment and continuing the subscription to the next billing period, the tool just hides all your campaigns data and stops them. So essentially you don’t get what you paid for, while the billing period you paid for is still in progress.“

“The biggest issue was sending LinkedIn connection requests – the software never followed the limits I set.“

“Expandi does not work with corporate 2FA.“

Features and Capabilities

One of Expandi’s standout features is its Smart Engagement which uses AI to determine the best time and method to engage with potential leads.

Compared to competitors, Expandi offers more in-depth analytics and a wider range of integrations.

Conclusion

In summary, it might have a slight learning curve and a higher price point, the features and capabilities it offers are unmatched.

We would definitely recommend giving Expandi a try, especially if you’re serious about maximizing your LinkedIn presence.

Alternatives to Expandi.io

You can find here my Top 5 Best LinkedIn Lead Generation Tools. Independent & Unbiased Review